Unbelievable how fast time passes! It has been five years since FRITSCH Milling and Sizing launched its subsidiary FRITSCH Beijing Scientific Instruments Co. Ltd. in China's capital. This has been duly celebrated!
Since decades FRITSCH is involved in international markets and of course also in the Chinese market. In order to serve the growing customer base in a continuative, flexible, and customer oriented manner a subsidiary was founded directly in Beijing (in October 2012). On October 14th and 15th, 2017 the 5th founding anniversary took place in Beijing. Customers from various industries, as well as FRITSCH employees and partners were present.
At the beginning of the anniversary ceremony FRITSCH employee Mr. Li Xiao introduced important guests and FRITSCH customers and looked back on the five previous successful years.
One of the many highlights of the ceremony was the introduction of the new FRITSCH knife mill PULVERISETTE 11 through our General Sales Manager Wolfgang Simon. The special feature of this laboratory instrument is the very fast and gentle comminution and homogenization of moist, oily, fatty, soft, medium-hard and fibrous samples and thus perfectly suitable for applications in the food industry.
An experienced expert of the China Physical and Chemical Analysis and Testing Center lectured on it, as he spoke about the issues of the Chinese food safety testing, which will be a thing of the past with the new product launch of the knife mill. Afterwards, our General Sales Manager Wolfgang Simon and our Product Manager Particle Sizers Dr. Günther Crolly were available to the interested guests with advice and answers.
In the past five years since the founding, FRITSCH Beijing becomes a more and more important player in the industry with a good, solid growth rate. With the product launch of the PULVERISETTE 11, beginning a new exciting chapter for the worldwide market.